How to Generate Ideas for Info-products?

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Dear friends the current study shows that there are more than 50,000,000 registered domain names on the Internet (approx.)(Reference http://www.whois.sc/internet-statistics/) Even if we eliminate 30% non-commercial sites we are left with 35,000,000 sites. All these are trying to sell everything from safety pins to space ships.

This clearly states the current state of the commercial Internet, which is full of competition. So how do you survive in this tough competition? There is a common saying that in nature "survival of the fittest" works as a rule.

Now it is time to reconsider this definition of being "fit". Let's look at it this way. Internet is a place where people have started looking for "solutions" rather than mere information. All sorts of products in the form of eBooks, CD's, white papers, journals are available as "instant downloads" in a few minutes.

The product categories range from solving personal problems such as relationships, dating, health issues etc, Business solutions, hobbies, travel.

But real problem is how YOU can tap into this huge market and become financially secure?

The answer is creativity. Creativity is what makes things easy. But unfortunately many people think that creative thinking is as hard as climbing "Mount Everest".

But here is good news. Recent study in psychology shows that creativity is a habit just like all other habits. Just look at yourself how easily you can walk, talk, laugh, run, cry, hold thing with your hands, write, read...How? because these have become a habit by now.

Same is true with creativity. When you tech your mind to think creatively what you get is an attitude which will never settle for cheap quality work.

It is far more better working creatively for 15 minutes daily than wasting 4 hours creating cheap quality work. But how do you develop a creative mind?

I will show you an example here to make it clear. Let's select a theme and expand it. I select "Photography" as a theme. When I read the word "photography" I instantly remember following words.

"Digital photography, cameras, camera lenses, photography films, various equipments, learning photography, locations, lighting effects, outdoor vs. indoor phitography, nature, nude, wild life, sports, close-ups, industrial photography, special effects, use of computers , and much more..."

Here you will see that I have expanded the word "photography" in the form of "keywords" which any search engine will recognize. So finding information on these topics for research becomes much easier now and saves time. Each of the particular keyword above can be again expanded to form an entire ebook or info-product.

On top of this, keyword research tools on the Internet can be used very effectively. Some of these tools are available at Overture.com, wordtracker.info, altavista.com (prisma)

Next you can compare the list you have generated with the list which these online tools generate. Minor editing will give you a final list of topics to be converted into an info-product.

Once you get this habit of fractionating any given topic into "keywords" many new streams of ideas emerge, which can be used as raw material for further study. Analyzing any theme in this way will definitely give rise to alternative ways of presenting the same information in various forms.

What does this mean?

When you are ready with the final bunch of chapters, you can convert that in an eBook, CD, an entire website, a free eCourse sent via autoresponder, each chapter can be individually treated as an article etc. Just fine-tune your lessons for your own product or someone else's product if you are an affiliate and you can earn money with this.

That's enough for now. I hope this help as a starting point to start generating ideas for info-products.

Copyright Shrinivas Vaidya

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